Social media combines communications technology with social interaction to create shared value. People use social media to develop networks of online friends and groups, to connect with like-minded individuals and organizations, and to maintain or rekindle existing relationships and build new ones.
CommPac works closely with its clients to develop a customized, data-driven social media plan to cut through the clutter, deliver effective messages and connect clients with those who matter most to them.
Social Media in Hawai‘i
One out of every three residents in Hawai‘i, or about 452,000 people, are regularly active online. Hawai‘i social network users are generally more active on these networks than the average U.S. user, and Honolulu is the top city in the nation for organizing “Tweetups,” in-person meetings among Twitter users.
Just about everyone is a social media “expert,” but CommPac delivers real results driven by measurement to achieve maximum ROI for our clients. In today’s socially networked world, CommPac pairs cutting-edge metrics with innovative, customized key messages to shape the views, beliefs and attitudes of select audiences.